Gallivan Branding Strategy
Gallivan offers mental health programming, and health and dental plan services to post-secondary students across Canada. During my time at Gallivan, I managed all creative direction, ensuring messaging and brand consistency standards were met across all products and services. I also launched a company-wide rebrand that addressed Gallivan’s overall marketing strategy. Gallivan moved away from their dated corporate look, to a modern brand image that better communicated with a new generation of students.